Privacy Policy

PRIVACY POLICY

Last update 20.10.2025

Milehold UAB

Perkūnkiemio g. 13-91, LT-12114 Vilnius, Lithuania
E-mail: info@milehold.com
Website: https://www.milehold.com

1. GENERAL INFORMATION

1.1. This Privacy Policy describes how Milehold UAB (“we”, “our”, or “us”) collects, uses, stores, and protects your personal data when you visit or make a purchase from our website milehold.com (the “Website”).

1.2. We process your data in accordance with the General Data Protection Regulation (EU) 2016/679 (GDPR) and the Law on Legal Protection of Personal Data of the Republic of Lithuania.

1.3. By using our Website and services, you consent to this Privacy Policy.

2. DATA CONTROLLER

Milehold UAB is the controller of your personal data.
Contact for data protection inquiries: support@milehold.com

3. PERSONAL DATA WE COLLECT

We collect and process the following categories of personal data:

a) Information you provide directly:

  • Name, surname

  • Billing and shipping address

  • Phone number and e-mail address

  • Order and payment details

  • Account login credentials (if you register an account)

b) Information collected automatically:

  • IP address and device information

  • Browser type, version, and operating system

  • Date, time, and duration of website visits

  • Cookies and analytics identifiers (Google Analytics, WooCommerce cookies)

c) Payment information:

We do not store or have access to full credit card data.
Payments are processed securely through:

  • Paysera

  • Credit and Debit cart

  • Bank transfer

Each payment processor handles your data in accordance with its own privacy policy.

4. PURPOSE AND LEGAL BASIS OF DATA PROCESSING

We process personal data for the following purposes:

PurposeLegal Basis (GDPR Article)
Order processing and contract fulfillmentArt. 6(1)(b) – Contract
Payment processing and fraud preventionArt. 6(1)(b), Art. 6(1)(f)
Customer communication and supportArt. 6(1)(b), Art. 6(1)(f)
Shipping and deliveryArt. 6(1)(b)
Account management (if registered)Art. 6(1)(b)
Marketing e-mails and promotions (optional)Art. 6(1)(a) – Consent
Compliance with tax and accounting obligationsArt. 6(1)(c) – Legal obligation
Website security and analyticsArt. 6(1)(f) – Legitimate interest

5. DISCLOSURE OF PERSONAL DATA

We share personal data only when necessary for service provision or legal compliance:

  • Payment providers: Paysera, PayPal

  • Shipping companies: DHL, DPD, Omniva, or others as selected

  • IT and hosting providers: WordPress, WooCommerce, hosting company

  • Analytics and marketing tools: Google Analytics, Meta (Facebook Pixel)

  • Legal authorities: when required by law

All third-party processors are contractually bound by data protection agreements (GDPR Art. 28).

6. DATA RETENTION PERIOD

  • Order and invoice data: 10 years (for accounting and legal compliance)

  • Customer account data: retained until deletion request

  • E-mail correspondence: 2 years

  • Marketing consent data: until withdrawal of consent

  • Cookies: as defined in the Cookie Policy (usually up to 12 months)

After expiry, data is securely deleted or anonymized.

7. COOKIES AND TRACKING TECHNOLOGIES

7.1. We use cookies to ensure the proper functioning of the Website, analyze usage, and improve performance.


7.2. Types of cookies used:

  • Essential cookies – necessary for checkout and login

  • Analytics cookies – measure site traffic and user behavior

  • Marketing cookies – personalize ads and promotions

7.3. You can manage or delete cookies in your browser settings or through our Cookie Consent banner.

8. DATA SECURITY

8.1. All personal data is transmitted via SSL/TLS encryption.

8.2. Our servers are protected by modern security measures, including firewalls, antivirus systems, and access controls.

8.3. Only authorized staff have access to personal data, bound by confidentiality agreements.

9. YOUR RIGHTS UNDER GDPR

You have the following rights:

  • Access – to obtain a copy of your data

  • Rectification – to correct inaccurate information

  • Erasure (“Right to be forgotten”) – to request deletion

  • Restriction of processing – to limit certain data uses

  • Data portability – to receive data in a machine-readable format

  • Objection – to object to marketing or automated processing

  • Withdrawal of consent – at any time

To exercise your rights, contact us at support@milehold.com.
We will respond within 30 calendar days.

10. MARKETING COMMUNICATIONS

10.1. We send newsletters or promotional e-mails only with your explicit consent.

10.2. You can unsubscribe at any time via the “Unsubscribe” link in each message or by contacting support@milehold.com.

11. INTERNATIONAL DATA TRANSFERS

Data may be processed by third parties located in the European Economic Area (EEA) or other countries providing adequate protection under GDPR.
If data is transferred outside the EEA (e.g., by PayPal or Meta), we ensure appropriate safeguards such as Standard Contractual Clauses (SCCs).

12. CHILDREN’S PRIVACY

Our website and services are intended for users aged 18 years and older.
We do not knowingly collect data from minors. If you believe a minor has provided data, please contact us for immediate removal.

13. CHANGES TO THIS POLICY

We reserve the right to modify this Privacy Policy at any time. Updates will be posted on this page with a new “Last updated” date.
Significant changes will be communicated via e-mail or on our homepage.

14. CONTACT INFORMATION

For any questions or complaints about data protection, please contact:

Milehold UAB
E-mail: info@milehold.com
Address: Perkūnkiemio g. 13-91, LT-12114 Vilnius, Lithuania

You may also contact the State Data Protection Inspectorate (VDAI):
Website: https://vdai.lrv.lt
E-mail: ada@ada.lt

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